In mid September ’10 we are co-hosting/co-sponsoring a new Steampunk convention. It will be held in Bremerton, WA and will feature all things Steampunk from our great area. We’re looking for ideas, vendors, help, guidance and generally anything that can make it fun.
Wanna help? contact Me – Scott or Annetta from PacificNWCostume.com
Thanks,
~Scott
Ah! airhead am I, check back for more info!
After long forbearance (neglect!?), I am finally returning to this subject, or rather, the subject of this book.
I started reading the book long ago (over a year ago). As I read, I was looking for something specific. I wasn’t really looking for how twitter worked, nor how it profited other twitter ‘marketers’ so that I could jump on the vapor wave and sell vapor myself. I was looking for how it could profit me and my clients. I did not find the answer. I have not finished the book.
Joel Comm’s book isn’t the problem, it is twitter. As I read through twitter power I underlined, highlighted, and actually moved on many ideas. As I read, I found my thoughts leading me to one conclusion. At the same time I was reading I was actually in twitter studying the interactions, the methods used and mulling over what I saw. Alas, after a year of digestion I have come to this:
1) If you are not already known and appreciated, this is not the place to put the bulk of your effort (to try and get so).
2) Your efforts are as temporary as it gets. Your tweets are effectively a flash in the pan.
3) If Michael Jordan tweets, ‘I just got these shoes, they are the best yet…’ hundreds if not thousands of those shoes will sell immediately. If Joe Blow tweets the same… nada.
So, even if you manage to get your 1k, 10k, 30k, or more followers, even if you tweet the prescribed number of times a day, you are probably off the timeline before the target audience even gets home. Yes, do tweet. Yes, do build a ‘rep’ for quality, fun(ny), insight, etc. Don’t spend your whole day, budget, marketing plan on twitter.
One final note: Think on this, if someone is following 50 people, they might read most of the tweets those 50 people make. If they follow 60k they only read when/if you tweet about them or some other topic they are interested in.